eCommerce is a sales channel that is used by all industries to sell products or raise brand awareness online. It is seen as a component of a company's digital strategy.

International e-commerce is known as cross-border e-commerce. Unlike domestic e-commerce transactions, it is literally "selling across a border using e-commerce."

From company to business Businesses engage in eCommerce transactions when a provider sells in large quantities. When a firm sells to a consumer directly, it is doing business to consumer. This can be done through an online marketplace or straight from the corporate website.

A third-party website that serves as an online shop for vendors, with the marketplace operator or service provider handling transaction processing. It is included in the mix of eCommerce sales channels, along with social media, websites, and online partners and distributors in the nation.

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